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SEC-Registered Investment Adviser

North Capital

Legal name: North Capital, INC.

CRD 148802

North Capital, Inc. is an SEC-registered investment adviser based in Salt Lake City, Utah, offering financial planning, discretionary and non-discretionary portfolio management, and related services, with about $365.8 million in regulatory assets under management as of its latest Form ADV filing.

Registration facts are from the firm's Form ADV Part 1A as published by the SEC, latest filing dated May 5, 2026, and from its Form ADV Part 2A brochure submitted May 5, 2026. Figures are firm-level: they describe the advisory firm, not any single offering.

Registration

Status
Approved
Registered since
May 17, 2017
Principal office
623 E Fort Union Blvd., Suite 101, Salt Lake City, UT 84047
Organized as
Corporation, NV
Fiscal year end
March
Other offices
1
Founded (per brochure)
2008
Full record on SEC IAPD

Scale

Regulatory AUM
$365.8M
Discretionary / non-discretionary
$343.0M / $22.8M
Accounts
550
Clients
5
Employees
12, 6 in advisory roles
Client assets in custody
$46.1M (45 clients)

Business, clients and compensation, as filed

Advisory activities
financial planning, portfolio management for individuals and small businesses, portfolio management for investment companies, portfolio management for businesses and institutional clients and other advisory activities
Compensated by
a percentage of assets under management, hourly charges and fixed fees
Client types
individuals (other than high net worth) (119); high net worth individuals (51); banking or thrift institutions (1); investment companies (1); business development companies (0); pooled investment vehicles (0); pension and profit sharing plans (3); charitable organizations (3); state or municipal government entities (0); other investment advisers (0); insurance companies (0); sovereign wealth funds and foreign official institutions (0); corporations or other businesses (4); other (0)
Also engaged as
commodity pool operator or commodity trading advisor
Related persons include
a broker-dealer and an insurance company or agency
Affiliates
2 broker-dealers

Form ADV Item 11 disclosures

No yes answers on Item 11 as of the latest Form ADV (May 5, 2026). Item 11 covers the firm and its advisory affiliates.

Brochure Item 9, as stated by the firm: The brochure states: 'North Capital has no Firm disclosures applicable to this provision, but certain investment adviser representatives have reportable financial disclosures.'

Registered funds this firm advises, from Form N-CEN

1 fundregistered under the Investment Company Act name this firm as investment adviser on the latest Form N-CEN. Net assets and the share of holdings at Level 3 or carried at NAV ("marks") are from the newest Form N-PORT; the flow series is on each fund's page in Terminal Pro. Fee and expense ratios are as the fund reported them on N-CEN.

FundTypeNet assetsMarksMgmt feeNet expenses
North Capital Funds TrustMoney Market Fundn/an/an/an/a

About the firm

What the firm is

North Capital, Inc. is an investment adviser registered with the SEC, headquartered at 623 E Fort Union Blvd., Suite 101, Salt Lake City, Utah. According to Form ADV Part 1A filed May 5, 2026, the firm's SEC registration was approved effective May 17, 2017. The firm's Form ADV Part 2A brochure, dated June 27, 2025 and submitted May 5, 2026, states that North Capital was established in October 2008 to provide financial planning and investment advisory solutions to individuals, families and institutions.

The brochure notes that the firm does business under the names Compass Family Offices, Compassvest, and evisor.com. IAPD, read September 30, 2026, lists additional other names on file including Compass Investments, Evisor, and North Capital Investment Management.

Registration and structure

Form ADV Part 1A filed May 5, 2026 lists the firm as a Corporation organized in Nevada, with a fiscal year end in March. IAPD, read September 30, 2026, shows the firm's SEC registration as Approved effective May 17, 2017, alongside terminated state registrations in California (effective July 2, 2017) and Utah (effective June 2, 2017), and notice filings in California, Georgia, New York, Texas, and Utah, each effective January 27, 2021.

The firm's brochure describes its ownership: North Capital, Inc. is a wholly owned subsidiary of North Capital Investment Technology, Inc., whose beneficial owners with an interest greater than 25 percent are James P. Dowd and Franklin Resources, Inc. Form ADV Part 1A reports 12 total employees, including 6 performing advisory functions and 10 functioning as registered representatives of a broker-dealer, and lists two affiliated broker-dealers and no affiliated investment advisers.

Clients, assets and fees

Form ADV Part 1A filed May 5, 2026 reports discretionary regulatory assets under management of $342,967,563 and non-discretionary regulatory assets under management of $22,792,692, for a total of $365,760,255, spread across 525 discretionary and 25 non-discretionary accounts. Client types reported include individuals, high net worth individuals, a banking or thrift institution, an investment company, pension and profit sharing plans, charitable organizations, and corporations or other businesses. The firm's brochure separately states total assets of $292,582,491 (comprising $260,413,610 discretionary and $32,168,881 non-discretionary) as of March 31, 2024.

Form ADV Part 1A indicates the firm has custody of client cash or securities, covering $46,083,000 across 45 clients. The brochure attributes this custody status to the firm's direct withdrawal of advisory fees from client accounts and to certain limited power of attorney arrangements with clients and custodians, and states the firm has implemented controls intended to avoid triggering the surprise audit requirement under applicable safe harbor guidance.

Per the firm's brochure, compensation is asset-based, hourly, or fixed, consistent with the compensation types listed in Form ADV Part 1A. The brochure's fee schedule lists a Salt Lake asset-based advisory fee ranging from 0.95 percent per annum on the first $250,000 down to 0.25 percent per annum on assets over $5 million, a Sea Island asset-based advisory fee of 1.25 percent per annum on all assets, a non-discretionary reporting fee of 0.15 percent per annum, and hourly consulting fees of $750 for a senior advisor and $250 for a junior advisor. The brochure states the firm does not charge performance-based fees and does not require a minimum account balance, though it notes that Compass Family Offices is focused on individuals and families with at least $25 million of investment assets. Form ADV Part 1A reports the firm does not advise private funds.

Affiliations and conflicts the firm discloses

The firm's brochure identifies several affiliations, including North Capital Private Securities Corporation, a registered broker-dealer under common control that acts as an agency broker for private funds and other private debt or equity securities; Mobility Securities, LLC, another registered broker-dealer under common control; North Capital Investment Technology, Inc., the firm's parent, which also provides technology and business process consulting; AdvisorEngine Inc., which has a mutual intellectual property and software licensing arrangement with the firm; and North Capital Funds Trust, through which the firm manages a registered mutual fund.

The firm's brochure describes several conflicts of interest, including an incentive to recommend its proprietary money market fund because it could earn more in advisory fees, which it says is mitigated by fee offsets and a per-product allocation limit; an economic incentive for representatives to recommend retirement plan rollovers; the possibility that financial planning clients receive recommendations the firm can then implement for an additional fee; incentives arising from Mr. Dowd's dual role as principal of both the firm and its broker-dealer affiliate, including a financial incentive to direct prospects to the broker-dealer; and the possibility that clients could mistakenly believe brokerage services carry a fiduciary standard. The brochure also notes that employees may trade in securities also recommended to clients, and that some clients are charged fees based on aggregate assets including held-away retirement plan assets.

Disciplinary and disclosure record

Form ADV Part 1A filed May 5, 2026 reports no disclosures for the firm, and IAPD, read September 30, 2026, shows no Disclosure Reporting Pages associated with the firm's record. The firm's brochure states that North Capital has no firm disclosures applicable to this item, but that certain investment adviser representatives have reportable financial disclosures.

Presence on the platforms AltStreet covers

AltStreet's records as of September 30, 2026 list a platform associated with this adviser under the name North Capital.

Fees and minimums, as stated in the firm's brochure

Advisory fees are established in a written agreement with each client and are negotiable based on scope, complexity, duration of relationship, and market rates; the Firm may waive fees at its discretion. Investment advisory fees are generally payable quarterly in arrears based on the average value of the account, while hourly consulting fees are invoiced upon completion of services and due upon receipt.

  • Salt Lake Asset-based Advisory Fee: .95% per annum of the first $250 thousand
  • Salt Lake Asset-based Advisory Fee: .75% per annum for $250k - $1 million
  • Salt Lake Asset-based Advisory Fee: .50% per annum for $1 - $5 million
  • Salt Lake Asset-based Advisory Fee: .25% per annum for assets over $5 million
  • Sea Island Asset-based Advisory Fee: 1.25% per annum for all assets
  • Non-Discretionary Reporting Fee: .15% per annum
  • Hourly Consulting Fees: $750 / hour – Senior Advisor
  • Hourly Consulting Fees: $250 / hour – Junior Advisor

Performance fees: The Firm does not charge any performance-based fees (fees based on a share of capital gains or capital appreciation of the client's assets).

Minimums: The Firm does not require any minimum account balance to begin a relationship. The independent custodian may impose minimums for certain types of accounts, and certain investment products (such as mutual funds) may have their own minimum balance requirements. Compass Family Offices is focused on individuals and families with at least $25 million of investment assets.

Ownership, affiliations and conflicts the firm discloses

Ownership: The Firm is a wholly-owned subsidiary of North Capital Investment Technology, Inc., whose beneficial owners with an interest greater than 25% are James P. Dowd and Franklin Resources, Inc.

Named in the brochure: James P. Dowd, Principal executive officer of North Capital, Inc. and North Capital Private Securities Corporation; CFA charter holder; Paul Bowers, Senior investment advisor representative; manages Compass Family Offices

Affiliations: North Capital Private Securities Corporation (NCPS), a registered broker-dealer affiliate under common control, acting as an agency broker for private funds and other private debt/equity securities; Mobility Securities, LLC, a registered broker-dealer under common control with the Advisor; North Capital Investment Technology, Inc. (NCIT), the parent company of the Firm and owner of NCPS, which also provides technology and business process consulting services; AdvisorEngine Inc. (formerly Vanare Inc.), a financial technology company with a mutual intellectual property/software licensing arrangement with the Firm, which may also refer wholesale relationships; North Capital Funds Trust, through which the Firm manages the North Capital Government Money Market Fund (NCGXX)

Conflicts of interest the brochure identifies, as stated:

  • The Firm has an incentive to recommend its proprietary North Capital Government Money Market Fund (NCGXX) because it could earn more in advisory fees from proprietary products, mitigated by fee offsets and a 5% allocation limit per product.
  • Investment adviser representatives have an economic incentive to recommend rollovers of retirement plan assets to IRAs managed by the Firm because doing so can increase advisory fees.
  • Financial planning clients who are also offered investment management services may receive recommendations (e.g., asset allocation changes) that the Firm can then implement for an additional fee.
  • Because Mr. Dowd is principal of both the Firm and NCPS, the attention and service clients of each receive depends on how he allocates his time, creating a financial incentive to favor more profitable activities.
  • Mr. Dowd has a financial incentive to direct prospective customers to NCPS (a broker-dealer) rather than the Firm because agency brokerage commissions may be more lucrative than advisory fees.
  • Mr. Dowd's close identification with both the Firm (fiduciary advisor) and NCPS (non-fiduciary broker-dealer) could cause customers to mistakenly believe brokerage services are subject to a fiduciary standard.
  • Employees may trade in the same securities recommended to or purchased for clients, creating a possibility that employees benefit from client market activity.
  • Some clients are charged advisory fees based on aggregate assets including 'held away' retirement plan assets, which the brochure notes still requires adherence to the conduct standard even though the rollover economic incentive may not apply.

Relying advisers and state notice filings (IAPD)

Notice filings: California, Georgia, New York, Texas, Utah

Platform this firm advises for

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Sources for the firm profile

Public record read September 30, 2026.

Source: SEC Form ADV via IARD (roster of November 2, 2026), matched to the platform by AltStreet analysts. Item 11 answers are as reported on the firm's Form ADV and cover the firm and its advisory affiliates; consult the firm's IAPD record for the Disclosure Reporting Pages. Brochure statements are the firm's own. Nothing on this page is investment advice.